New Arrivals

Details:For gently cleansing sensitive hair and scalp. Calming Shampoo gently soothes while leaving hair clean and refreshed.Ingredients:Water, sod...

Details:Revitalizing treatment for wavy or curly hair. Enhances curl vitality in between shampoos. Natural Active Ingredients: High performing c...

Details:For natural or colored dark brown and black hair. Alchemic Chocolate Shampoo maintains and enhances brunette tones. Winner of Glam Magazine...

Details:For copper and cool red hair. Alchemic Copper Shampoo maintains and enhances these red tones.Ingredients:Water, sodium lauroyl methyl iseth...

Details:For natural or colored warm red hair. Alchemic Red Shampoo maintains and enhances warm red tones.Ingredients:Water, sodium lauroyl methyl i...

Details:For medium-to-light brown natural or colored hair. Alchemic Tobacco Shampoo maintains and enhances lighter brunette tones.Ingredients:Water...

Details:For golden-blonde to honey-blonde hair. Alchemic Golden Shampoo maintains and enhances these blonde tones.Ingredients:Direct pigments. Inno...

Its specific formulation is conceived to refresh and clean all hair types without using water. It does not weigt the hair down while creating a ful...

For creating workable texture, particularly in short haircuts. This Is A Forming Pomade is a lightweight formula that allows you to style and rewor...

For piecey, defined texture and hold. This Is A Dry Texturizer gives the hair an instant full-bodied and tousled look without weighing it down. Win...

The formula is characterized by a creamy texture that leaves all skin types feeling soft and silky. Ideal for all skin types.HOW TO USE:Apply to we...

Nourishing beautifying hand cream, ideal for all skin types. The special formulation protects skin from damage caused by sun, wind and cold and pro...

Multifunctional treatment in oil.BENEFITS:extraordinary shine and softness to the hairstrong detangling and restructuring actionanti-frizz effectst...

Ideal for all types of hair requiring volume. Its leave-on formula is recommended for volumizing hair from its base. It does not weigh down the hai...

Details:For damaged or processed hair. Rich and full-bodied NOUNOU Shampoo delicately cleanses and deeply nourishes hair with Fiaschetto tomato, le...

Coloured conditioning cream, today even more effective thanks to its new, biodegradable and natural formula, with a high concentration of pure pigm...

Product Details:Balm suitable for unstructured and fragile hair. It deeply moisturizes the hair, making it soft, bright, easy to comb and reinforci...

Ideal for frizzy or unruly hair for a straight styling. Its leave-on formula is recommended to straighten wavy and frizzy hair in an invisible way....

For matte styles with a strong hold. This Is A Strong Moulding clay allows for hairstyling, from the casual to the extreme, with long-lasting hold ...

Details:For creating languid separation and definition. This Is A Strong Dry Wax texturizes hair and leaves it matte and residue-free.Ingredients:P...

For controlling and adding hold to styles. This Is A Medium-Hold Pliable Paste maintains the natural shine and movement of hair, never leaving it s...

Particularly suitable for giving hair extraordinary softness, shine and body.BENEFITS:accelerates the drying processprotects the structure of the h...

Ideal for long or damaged hair. Its formula is designed to gently condition the hair leaving it soft and light, and adding body and volume. It does...

Ideal for frizzy or wavy hair for improved control. Its formula is designed to gently condition frizzy and unruly hair, favouring straightening and...

Ideal for frizzy or wavy hair for improved control. Its formula is designed to gently condition frizzy and unruly hair, favouring straightening and...

Ideal for curly or wavy hair. Its formulation makes hair soft and light, giving elasticity and volume. It does not weigh hair down. The scent that ...

Details:Ideal for dry or dehydrated hair. its formula is designed to untangle the hair, hydrating it in depth and leaving it soft and silky.The sce...

Ideal for bleached hair, with highlights, perm or relaxed. Its formula is designed to untangle treated hair, it also makes it soft and silky, givin...

Coloured conditioning cream, today even more effective thanks to its new, biodegradable and natural formula, with a high concentration of pure pigm...

Details:Ideal for dry or dehydrated hair. Its formula, characterized by a creamy foam, is designed to gently cleanse dry or dehydrated hair, giving...

Details:For creating sleek styles and defined texture with medium hold. This Is A Medium Hold Finishing Gum is a workable, lightweight styling gum ...

For creating defined, bouncy curls. This Is A Curl-Building Serum adds elasticity and shine to curls while preventing frizz and blocking humidity.B...

For adding beachy texture to any hair type. Winner of Coastal Magazine's 2014 Beach Beauty Award. A favorite product of Davines stylist Avian King,...

For long-lasting styles. This Is A Medium Hairspray eliminates frizz, adds structure and provides extreme hold without leaving residue. It is easy ...

Details:For restructuring and nourishing severely damaged hair. Deeply nourishing Hair Building Pak leaves hair soft, shiny and full-bodied.Ingredi...

Stimulating and regenerating shampoo for scalp and fragile hair, prone to falling out. The hair receives a gently cleanse for a pleasant sensation ...

Multifunctional treatment in oil.BENEFITS:extraordinary shine and softness to the hairstrong detangling and restructuring actionanti-frizz effectst...

Thanks to its particularly rich and nourishing formulation it performs in an excellent manner many functions. Ideal for all kinds of hair.BENEFITS:...

Particularly suitable for giving hair extraordinary softness, shine and body: it is an ideal treatment before applying oi/all in one milk and oi/oi...

Ideal for fine or limp hair for increased volume. Its formula, characterized by a soft and airy foam, is designed to gently cleanse the hair making...

Ideal for protecting all types of hair from stress caused by straightener or blow dryer. This spray effectively protects the hair from heat stresse...

Ideal for long or damaged hair. Its formula, characterized by a soft and creamy foam, is designed to gently cleanse long or damaged hair, making it...

Ideal for frizzy or unruly hair for a smooth look. Its formula, characterized by a soft and creamy foam, is designed to gently cleanse frizzy hair ...