{"product_id":"pravana-pure-light-power-lightener","title":"Pravana Pure Light Power Lightener","description":"Product Description:\u003cbr\u003eThis go-to lightener is for any and all lightening needs! Ideal for on and off-scalp application including foil highlighting, global blonding, contained or open-air lightening and more.\u003cbr\u003eNow available in new compact, convenient, mess-free packaging! We traded traditional tubs for a sleek hand-held design, easy-pour spout and built-in measuring cap to maximize time and space while minimizing waste. Just pour, measure, mix and our scoop-free powder seamlessly lifts and lightens hair.\u003cbr\u003eLifts up to 7 levels\u003cbr\u003eDust-free and mess-free blue formula\u003cbr\u003eMicro-encapsulated for time-released lightening\u003cbr\u003e","brand":"Pravana","offers":[{"title":"24 oz","offer_id":56936662466720,"sku":"EP-10574256","price":11829.0,"currency_code":"JPY","in_stock":false},{"title":"1.06 oz \/ 30 g","offer_id":56936662499488,"sku":"EP-10643136","price":1699.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0024\/1631\/2418\/files\/pravana-pravana-pure-light-power-lightener-hair-color-24-oz-492288.jpg?v=1776462269","url":"https:\/\/editorspick.com\/en-jp\/products\/pravana-pure-light-power-lightener","provider":"Editorspick","version":"1.0","type":"link"}