Pravana Purify & Revive Cleanse Mineral Diminshing Shampoo

Product Details:

WHAT IT IS
Pravana's Purify & Revive Cleanse is a lactic acid-powered deep shampoo that instantly removes hard water minerals, leaving hair hydrated, energized, and lightly volumized.

WHAT IT DOES
• Removes hard water deposits instantly

• Plant based Lactic acid seals in the cuticle, locking in color

• Green coffee extract energizes hair and scalp

• Smoothes hair without weighing it down

• Promotes volume, vibrancy, and moisture

• Eliminates brassiness, unevenness, discoloration, and damage

• Hair is left weightless, lightly volumized, and moisturizes

• Maintains color treatment from home

WHAT ELSE YOU NEED TO KNOW

• 85% of people have hard water that dulls, drys, and damages hair

• Breakthrough demineralizing shampoo cleanses, diminishes chlorine and hard water buildup

• Plant based lactic acid removes hair of dirt, pollutants, and products without stripping away moisture

• Conveniently diminishes minerals and maintains your color treatment from home

• Mix-and-match Pravana conditioners for a customized hair care routine


Ingredients:
AQUA / WATER / EAU, SODIUM C14-16 OLEFIN SULFONATE, DECYL GLUCOSIDE, PALM KERNELAMIDOPROPYL BETAINE, DIMETHYL LAURAMIDE/MYRISTAMIDE, SODIUM CHLORIDE, LEVULINIC ACID, GLYCERIN, POLYQUATERNIUM-10, FRAGRANCE (PARFUM), LACTIC ACID, GLYCOL DISTEARATE, POLYQUATERNIUM-7, LAURETH-4, SODIUM GLUCONATE, BENZOIC ACID, CETRIMONIUM CHLORIDE, COCAMIDOPROPYL BETAINE, HEXYL CINNAMAL, BENZYL SALICYLATE, SORBIC ACID, LECITHIN, METHYLPARABEN, HYDROLYZED JOJOBA ESTERS, COFFEA ROBUSTA SEED EXTRACT, PROPYLPARABEN, POTASSIUM SORBATE, TRISODIUM EDTA